{"aiVersion":"1","content":{"id":"cmrfnuavp00041y18odh4h1s7","slug":"muse-image-what-the-new-instagram-ai-does-and-how--20260711","title":"Muse Image: What the New Instagram AI Does and How to Protect Your Photos","level":"MEDIUM","publishedAt":"2026-07-11T01:02:50.555Z"},"topic":{"slug":"muse-image-what-the-new-instagram-ai-does-and-how--20260711","category":"technology"},"article":{"paragraphs":["Muse Image was launched on July 7, 2026 and is built into Meta AI, Instagram, and WhatsApp. The model can edit photos precisely and create images from text and multiple references. It is being used to power more than 30 new AI effects for Instagram Stories.","By default, public Instagram accounts were left open to being used as references for image generation, and users must change a setting to stop this. In the app, go to your profile, open the menu, then Sharing and reuse, and toggle off the option for Posts and Reels. Turning the option off will prevent new AI images from using future posts, while images already created may remain.","Creators and talent agencies have raised concerns about consent and copyright, and some have asked for clearer opt-in controls. Although the tool was designed for creativity and advertising workflows, many people have been worried by the way public content can be reused without notice. Therefore, users who care about likeness and privacy should check their settings and consider a private account if they want stronger protection. Furthermore, businesses may use Muse Image for ads and creative tests."],"wordCount":190,"readTime":2},"vocabulary":[{"word":"generate","example":"The app can generate new pictures from text.","phonetic":"/ˈdʒɛn.ə.reɪt/","definition":"to make or create"},{"word":"likeness","example":"The image looked like his likeness.","phonetic":"/ˈlaɪk.nəs/","definition":"the way someone looks or appears"},{"word":"opt out","example":"You can opt out of the feature in settings.","phonetic":"/ˈɒpt ˌaʊt/","definition":"to choose not to take part"},{"word":"consent","example":"They asked for consent before using the photo.","phonetic":"/kənˈsɛnt/","definition":"permission to do something"}],"quiz":[{"answer":"July 7, 2026","question":"On what date was Muse Image launched?"},{"answer":"more than 30 new AI effects for Instagram Stories","question":"How many new AI effects for Instagram Stories will it power?"},{"answer":"Profile → Menu → Sharing and reuse","question":"Where in the app do you toggle off the option?"}],"discussion":[{"question":"Do you worry that public photos could be reused by other people or tools?"},{"question":"Have you ever removed a post because you later worried about privacy?"},{"question":"What do you think about companies adding powerful tools quickly while users learn controls?"},{"question":"Would you prefer a clear opt-in for new features, or the current opt-out systems?"}]}